In response to the survey, Instagram stated that "Keeping Instagram a safe and supportive place for young people was a top priority". The Instagram bio often is treated as an afterthought—a line or two about your company you hastily fill out when creating your account. Wu stated that this document was an email directly from Mark Zuckerberg, whereas the Post article had stated that their source had declined to say whether the high-ranking executive was the CEO. [160] It is similar in functionality to the Chinese video-sharing service TikTok, with a focus on allowing users to record short videos set to pre-existing sound clips from other posts. [196][197], Stories were made available for viewing on Instagram's mobile and desktop websites in late August 2017.[198][199]. In June 2018, the daily active story users of Instagram had reached 400 million users, and monthly active users had reached 1 billion active users. If you don’t have a phone line dedicated for customer support, don’t add in your personal phone number just because you want to have something there. With regards to income, 15% of US Internet users who make less than $30,000 per year use Instagram, while 14% of those making $30,000 to $50,000, and 12% of users who make more than $50,000 per year do so. [306] 7x7Magazine's September 2011 issue featured Systrom and Krieger on the cover of their "The Hot 20 2011" issue. The Stories thumbnails match the branded green color of the main profile picture and feature simplistic illustrations. ", "Turkey blocks WhatsApp, Facebook, and Twitter across the country", "After photo leak, North Korea said to block Instagram", "American Dream opening delayed -- again. From here, you can enter contact information or channels that make it easy for customers to reach you, such as: People will use the contact information you provide, so only enter information for customer service channels you actually support. "[353] Nick Drewe of The Daily Beast wrote a report the same month focusing on hashtags that users are unable to search for, including #sex, #bubblebutt, and #ballsack, despite allowing #faketits, #gunsforsale and #sexytimes, calling the discrepancy "nonsensical and inconsistent". It uses emojis and messaging that shares the brand’s mission to make the world a healthier place for humans and the environment alike. Bacardi, for example, used it to create a music video with Grammy-winning artists—it even gave followers the role of director, allowing them to be a part of the process. Moon: Black-and-white version of Gingham, with slightly more intense shadows. [342], Columbia Law School professor Tim Wu has given public talks explaining that Facebook's 2012 purchase of Instagram was a felony. Although Systrom acknowledged the criticism as "fair", Recode wrote that "he likened the two social apps' common features to the auto industry: Multiple car companies can coexist, with enough differences among them that they serve different consumer audiences". Despite the banks’ sweeping powers to investigate account holders, the FinCEN Files investigation reveals that major financial institutions often fail to perform the most basic checks on their customers, such as verifying where a business is located when someone opens a new account. Your Instagram bio should be the place where you provide only the important company information. Although Instagram has not made many comments on the campaign,[357] an October 2015 explanation from CEO Kevin Systrom highlighted Apple's content guidelines for apps published through its App Store, including Instagram, in which apps must designate the appropriate age ranking for users, with the app's current rating being 12+ years of age. [245], On December 16, 2019, Facebook announced it would expand its fact checking programs towards Instagram,[246] by using third-party fact-checkers organizations false information is able to be identified, reviewed and labeled as false information. When new users discover you on Instagram, you need to quickly give them the info they need to stay interested. Hem’s Stories are curated product collections and design inspiration. By entering your email, you agree to receive marketing emails from Shopify. On April 9, 2012, Facebook, Inc. bought Instagram for $1 billion in cash and stock, with a plan to keep the company independently managed. Ugly Drinks has an Instagram bio and presence that’s anything but ugly. [266][267] In June 2011, it announced that it had 5 million users,[268] which increased to 10 million in September. It also updates its bio to promote in-person events. Walden: Increases exposure and adds a yellow tint. Make the most of your Instagram experience by discovering new feature updates, tips, and tools to engage with your audience and learning about our resources. 4. It was reported that these changes were primarily intended to discourage third-party clients replicating the entire Instagram experience (due to increasing monetization of the service), and security reasons (such as preventing abuse by automated click farms, and the hijacking of accounts). You can promote the contest on Facebook to help push traffic to your Instagram account. It uses its clickable link to promote new blog posts, which it updates regularly. At the same time, it updated its automated comment filter to support additional languages. [269][270] This growth continued to 30 million users in April 2012,[269][27] 80 million in July 2012,[271][272] 100 million in February 2013,[273][274] 130 million in June 2013,[275] 150 million in September 2013,[276][277] 300 million in December 2014,[278][279] 400 million in September 2015,[280][281] 500 million in June 2016,[282][283] 600 million in December 2016,[284][285] 700 million in April 2017,[286][287] and 800 million in September 2017. Before we get into how to make the best Instagram bio, let’s take a look at the elements that make up this part of your profile. Here’s what the Shop tab looks like for the Lucky Tackle Box Instagram: Instagram Stories are an essential part of Instagram marketing, and Story Highlights give them a longer lasting presence on your profile. Würkin Stiffs promotes its brand and magnetic collar-stay accessories for men on Instagram. By Kari Bodnarchuk Globe Correspondent, Updated December 30, ... flattering, and functional. [334] The move garnered severe criticism from users,[335][336][337] prompting Instagram CEO Kevin Systrom to write a blog post one day later, announcing that they would "remove" the offending language from the policy. [111][112][154], IGTV is a vertical video application launched by Instagram[155] in June 2018. Any type of original photo that has to do with your company and brand should go on Instagram. ", "We Tried The Best Instagram Viewers: Here's what we Learned – Followergrowth", "Instagram will finally fact-check posts", "Instagram is changing its feed to show photos out of order", "Instagram changes: Don't panic, you don't have to turn on notifications", "Instagram users are upset, anxious about the new algorithmic timeline update", "Here's What Instagram Influencers Think of the New Algorithmic Timeline", "Instagram Asks Everyone to Calm Down After Algorithm Uproar", "How (and Why) to Disable Algorithmic Feeds on Twitter, Instagram, and Facebook", "Instagram is cracking down on fake influencers", "Instagram's "shadowban," explained: How to tell if Instagram is secretly blacklisting your posts", "Instagram's murky 'shadow bans' just serve to censor marginalised communities | Chanté Joseph", "Did the bug create this too then? 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The Shop tab gives you a better way to connect with brands and creators and discover products you … Note that you only get a maximum of 15 characters, including spaces, so you want to be clear and creative enough to grab attention on your profile. Instagram has been proven to attract the younger generation with 90% of the 150 million users under the age of 35. You can change your bio link as often as you want and increase its effectiveness by letting users know in individual posts and stories to check out your bio link for more info. Juno: Tints cool tones green, makes warm tones pop and whites glow – for vibrant photos of people. They appear as circles below the profile picture and biography and are accessible from the desktop website as well. Quad Lock has a uniform, icon-based approach to its Stories thumbnails, with black backgrounds and striking white graphics. [89], In August 2020, Instagram launched a new feature called "Reels". 9 cool pieces of clothing to keep you warm outside this winter. People searching for your business account are more likely to find it that way. Reyes: Gives photos a dusty, vintage look. In March 2020, Instagram launched a new feature called "Co-Watching". You can announce the takeover through an Instagram post or a story a day or week before the takeover. Lo-fi: Enriches color and adds strong shadows through the use of saturation and "warming" the temperature. Simple graphics on a muted background make up the thumbnails for its Stories, which curate gift ideas, new products, behind-the-scenes content, and more. Add a link in this box to send visitors to your website, a Messenger bot, a specific campaign, or anywhere you want to drive traffic. They can tap on any of these photos to view them and to learn more about the products featured and tap once more to visit the product page on your website to make a purchase. The bio features the brand’s tagline, a brief description of its products, a cross-promotion to its B2B channels, and a website URL. Basic functionality is also available within the Instagram app and website. Images uploaded to a user's story expire after 24 hours. [215], In March 2015, Instagram announced it would implement "carousel ads," allowing advertisers to display multiple images with options for linking to additional content. [307] In December 2011, Apple Inc. named Instagram the "App of the Year" for 2011. paid for Flickr in 2005. In 2015, these restrictions were eased with an increase to 1080 pixels. Use a code unique in your Instagram bio so you can see exactly how many sales you’re driving. In July 2020, Instagram rolled out Reels to India after TikTok was banned in the country. [57], On December 6, 2016, Instagram introduced comment liking. [14], On March 5, 2010, Systrom closed a $500,000 seed funding round with Baseline Ventures and Andreessen Horowitz while working on Burbn. Crema: A vintage filter that desaturates images. [169][170][171] A new update in November 2016 let users make their private messages "disappear" after being viewed by the recipient, with the sender receiving a notification if the recipient takes a screenshot. St. Frank leads its Instagram bio with a form of social proof: Vogue magazine giving the brand praise for its textiles products. In reality, your bio is valuable social media real estate that welcomes users to your profile, creates a first impression of your brand, conveys key information about your business, and turns profile visitors into followers and followers into customers. [195] In July, Instagram started allowing users to respond to Stories content by sending photos and videos, complete with Instagram effects such as filters, stickers, and hashtags. : Instagram", "Instagram has announced a new feature that lets you share posts over video chat, and the platform sped up the rollout to make it available now that more people are quarantining amid the coronavirus outbreak", "A look inside Reels: Can Instagram's new feature beat TikTok? [74][75] On October 1, 2018, it was announced that Adam Mosseri would be the new head of Instagram. Stories highlight retail spaces and commonly asked questions, as well as clips of other beautifully designed spaces and events in the Community Highlight. [257], Instagram caused the userbase to fall into outrage with the December 2018 update. The bio also drives followers to a Linktree landing page. ", "Pics Or It Didn't Happen: reclaiming Instagram's censored art", "Free the Nipple: You Need to See This Badass Instagram Account", "Instagram Explains Why It Won't #FreetheNipple", "Free the Nipple: What types of nipples are allowed on Instagram? The service also added messaging features, the ability to include multiple images or videos in a single post, and a Stories feature—similar to its main opposition Snapchat—which allows users to post photos and videos to a sequential feed, with each post accessible by others for 24 hours each. [300] Users are more likely to engage with images that depict fewer individuals compared to groups and also are more likely to engage with content that has not been watermarked, as they view this content as less original and reliable compared to user-generated content. Two Wheel Gear has five core elements in its Instagram bio: tagline, description, UGC CTA, social proof, and Kickstarter link. 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